November 2003 |
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Market Snapshot - Japan
The price of pervasive computing
Each month the Japanalyzer takes you
inside one of Japan’s IT industries- showing you who’s who and where
the market is heading. This month we focus on the effect that the
ubiquity of Internet capable mobile phones is having on computer
literacy in Japan, particularly among Japanese youth. Almost every
Japanese teenager has a mobile phone he or she uses to send e-mail
(95.4% of teens according to the 2002 Video Research Survey). For
many, its much more than just a tool for mobile communication- its a
way of life. Teens use their mobile phones throughout the day to
e-mail friends in order to remain in constant contact. According to
new research from IPS, 52% of youths younger than 19 only
communicate through mobile e-mail (meaning no voice calls). The same
research from IPS, finds that about 60% of youths have their first
Internet experience through their mobile phone. In essence the
mobile phone has become the main terminal for the Internet in Japan.
Yet in most countries, the computer is the default method of
Internet access. Educators in Japan are worried that the continued
dominance of the mobile phone among Japanese youth will severely
impact computer and Internet literacy eventually affecting
competitiveness in the global IT arena.
To understand why Japanese youth
prefer their mobile phone to a computer for Internet access, it is
important to look at the typical drivers for PC purchase found in
many countries:
“Access to email” is usually the
first reason American parents buy a family PC. In Japan, e-mail can
be had via a mobile phone for next to nothing, while a PC is still a
relatively expensive purchase. A mobile phone is also nearly
effortless to set up while a PC requires installation, a DSL
connection, and an ISP account. Another big advantage to the mobile
phone is that it’s mobile. PCs take up precious space in typically
crowded apartments and can only be used at home (Japanese youth
spend much of their day away from home- at school, on trains, etc).
PCs also require the knowledge of a full keyboard while a mobile
phone pad is easy to master.
“Information and Research
Purposes/Homework” is another popular reason for PC consumption. But
in Japan, that need is muted by the omnipresence of media and nature
of Japanese schools. Televisions are everywhere broadcasting the
latest news reports. Train stations and convenience stores are
always nearby to provide the latest newspapers and special interest
magazines. Bookstores are also ubiquitous and feature a book for
most common topics of interest. But Japanese students usually don’t
even need to avail themselves of these resources because homework in
Japanese schools is generally handwritten and based solely on the
textbooks provided.
The daily information portal sites
such as Yahoo are popular in Japan with PC users. But for mobile
phone enthusiasts an equally viable mobile equivalent is always
available from their mobile carrier featuring such important
information as weather, maps, and train timetables.
“Shopping Online” aka “B2C Ecommerce”
so popular in North America is simply not a driver for PC usage in
Japan. Credit cards are not as popular for purchases and since most
shopping can be done within reasonable distance of one’s home,
Japanese families don’t think of buying a PC for online shopping.
But for those mobile users who are so inclined, there are a number
of mobile websites capable of offering the same experience.
The result of the Japanese teenager
preference for the mobile phone is the consequent opposite reaction
towards the PC. Japanese youth today see little need for mastery of
the PC and the PC based Internet. This would be fine if the two
access methods were equivalent. However, the mobile Internet is by
its nature limited by the bandwidth, input method, and screen size.
Mobile content is further limited by the wireless carriers who
provide a basic menu of content and services rather than an open
platform. So instead of having the freedom of limitless choices
associated with broadband access to the World Wide Web, Japanese
youths are unwittingly restricting themselves to a narrow Internet
that is highly functional but not very inspiring.
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This
Month's Bridge Builder
Featuring
the real voice of IT across the Pacific
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November, 2003
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Startups,
Venture Capital, and the state of Corporate Law in Japan
Mr. Naoki
Shimazaki, Partner, Morrison & Foerster LLP
Financing for a company, whether it is done
in Japan or the US, publicly or privately, in debt or equity
form, almost always involves the services of an attorney.
Corporate and securities law is a living entity that can
change each year depending on the activity in the legislature
making an attorney’s consul indispensable. In a sense, lawyers
make venture capital happen: not just by facilitating the
actual transaction with the necessary legal documentation but
by advising clients on how to navigate the vagaries of the law
to arrive at the most appropriate form of financing. For
foreigners trying to understand the legal framework for
venture capital in Japan, the task is further complicated by
the nuances of Japanese corporate culture and attitudes. A
true understanding of Japanese corporate and securities law
can only be had by an insider- someone who like, Mr. Naoki
Shimazaki, has spent time in Japan working with Japanese
corporate attorneys and clients. For close to 8 years, Mr.
Shimazaki, an American, worked in Japan where he was licensed
as a Foreign Legal Consultant (Gaikokuho Jimu Bengoshi) and
became the first foreign lawyer to take an executive position
in the Japan Federation Bar Association (Nichibenren). Mr.
Shimazaki recently gave a presentation entitled “Recent
Developments in Venture Capital Funding in Japan” at the
Keizai Society where he discussed the latest legal
developments with respect to startups and venture capital.
This month’s Bridge Builder features key highlights from Mr.
Shimazaki’s presentation.
Mr. Shimazaki’s discussion concentrated on
explaining the previous state of startup-related legislation
and how new reforms have changed the legal environment. First,
he discussed stock options-which prior to 1997, did not even
exist. “Warrants” could be issued but only if they were
initially attached to another security such as a bond. These
warrants, says Mr. Shimazaki, could be later detached from the
security and repurchased by the issuing company for use in
incentive programs. But this approach was difficult, complex
and expensive, causing the business public to clamor for
something else. The result was a 1997 revision of the law
allowing Japanese companies to issue a limited form of stock
options. But this proved unsatisfactory as well: the options
could only be given to employees (not consultants), were
limited to 10% of outstanding shares, and each required
specific shareholder approval for each grant (instead of
approval of a “pool” of options, as in the US). However, in
2002 the law was finally changed to remove these restrictions
leading Japan to a stock option framework that is now close to
provisions common to US startups.
Mr. Shimazaki then tackled the issue of
preferred stock, important to VCs in the US because of the
liquidation preferences and voting rights it affords. In
Japan, however, preferred stock is a rarely used security due
to its inflexibility; instead, Japanese VCs mostly use
convertible bonds and common stock with similar provisions
attached. Japanese VCs, according to Mr. Shimazaki,
traditionally invest small sums in a large number of companies
and are not as heavily involved in management. Thus the VCs in
Japan have less of a need (or interest) for the higher level
of voting rights and other rights afforded by preferred stock
in the US. In 2003 however, the law changed to allow Japanese
preferred stock to have many of the voting rights seen with US
company preferred stock. Mr. Shimazaki commented that while it
is still rare to see preferred stock in Japan, the new law
could change the traditional reliance on alternatives.
Finally, Mr. Shimazaki focused on the “the
one-yen company” provisions, popular with the Japanese media
because of its symbol as a dramatic shift in the ease of
corporate formation. Formation of a corporation in Japan used
to be a cumbersome and expensive process. An incorporator had
to have at least 10 million yen ($90,000) in capital upfront
and he could only use in-kind contributions (for a business
plan or patent for example) under the guidance of a court
appointed appraiser. Initial shares had to have a minimum
price of 50,000 yen, which meant that a company only had 200
shares to start (making it very difficult to allocate shares).
But thanks to reforms taking place between 2001 and 2003,
forming a company in Japan has gotten dramatically easier. You
still need the 10 million yen minimum capital but it can be
paid over a 5-year period now, with only 1 yen required at
startup. In-kind contribution rules have also been relaxed
(the appraiser need not be court appointed) and also gone is
the minimum issue price.
Mr. Shimazaki concluded his presentation by
emphasizing that even though Japan has changed its venture
capital framework to more of a “US-style”, it’s still too
early to tell whether the changes will have the intended
impact. The downturn in the Japanese IT industry combined with
the lack of entrepreneurs in Japan willing to go down the
startup path could mean it will be some time before results
appear. As the proverb Mr. Shimazaki so aptly referred to says
“you can lead a horse to water, but you cannot make him
drink.”
For more information on the Keizai Society,
please visit them on the web at
www.keizai.org
. Mr. Naoki Shimazaki, who is located in the Palo Alto office
of Morrison & Foerster LLP can be reached via e-mail at
nshimazaki@mofo.com.
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Semicon Japan
December 3-5, 2003,
Makuhari Messe (Nippon Convention Center)
An exhibition of systems and materials for the
production of semiconductors, related systems, materials, parts, services
and publications.
Digital Community
OSAKA 2003 - ITS Show 2003
December 5-8, 2003, Intex Osaka
With an aim to integrate human life, road and
vehicles, the latest technological innovations in the field of EC, mobile,
internet and multimedia will be covered under the theme "Large ITS" (ITS
with mobile/multimedia technology). Seminars are scheduled to be held with
Digital Community OSAKA 2003 - OSAKA PC Meets Market 2003 -, and Osaka
Motor Show (3rd).
4th Fiber Optics
Expo
January 28-30, 2003, Tokyo
Big Sight (Tokyo International Exhibition Center)
Features various optical communication devices &
equipment : optical fiber cable, optical devices, optical transmitters,
optical measuring/inspection equipment, optical communication
equipment/systems.
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