Kanabo Logo
   
 
NEWSLETTER- the JAPANALYZER
     
     
What's New  November 2003

Market Snapshot - Japan
The price of pervasive computing

Each month the Japanalyzer takes you inside one of Japan’s IT industries- showing you who’s who and where the market is heading. This month we focus on the effect that the ubiquity of Internet capable mobile phones is having on computer literacy in Japan, particularly among Japanese youth. Almost every Japanese teenager has a mobile phone he or she uses to send e-mail (95.4% of teens according to the 2002 Video Research Survey). For many, its much more than just a tool for mobile communication- its a way of life. Teens use their mobile phones throughout the day to e-mail friends in order to remain in constant contact. According to new research from IPS, 52% of youths younger than 19 only communicate through mobile e-mail (meaning no voice calls). The same research from IPS, finds that about 60% of youths have their first Internet experience through their mobile phone. In essence the mobile phone has become the main terminal for the Internet in Japan. Yet in most countries, the computer is the default method of Internet access. Educators in Japan are worried that the continued dominance of the mobile phone among Japanese youth will severely impact computer and Internet literacy eventually affecting competitiveness in the global IT arena.

To understand why Japanese youth prefer their mobile phone to a computer for Internet access, it is important to look at the typical drivers for PC purchase found in many countries:

“Access to email” is usually the first reason American parents buy a family PC. In Japan, e-mail can be had via a mobile phone for next to nothing, while a PC is still a relatively expensive purchase. A mobile phone is also nearly effortless to set up while a PC requires installation, a DSL connection, and an ISP account. Another big advantage to the mobile phone is that it’s mobile. PCs take up precious space in typically crowded apartments and can only be used at home (Japanese youth spend much of their day away from home- at school, on trains, etc). PCs also require the knowledge of a full keyboard while a mobile phone pad is easy to master.

“Information and Research Purposes/Homework” is another popular reason for PC consumption. But in Japan, that need is muted by the omnipresence of media and nature of Japanese schools. Televisions are everywhere broadcasting the latest news reports. Train stations and convenience stores are always nearby to provide the latest newspapers and special interest magazines. Bookstores are also ubiquitous and feature a book for most common topics of interest. But Japanese students usually don’t even need to avail themselves of these resources because homework in Japanese schools is generally handwritten and based solely on the textbooks provided.

The daily information portal sites such as Yahoo are popular in Japan with PC users. But for mobile phone enthusiasts an equally viable mobile equivalent is always available from their mobile carrier featuring such important information as weather, maps, and train timetables.

“Shopping Online” aka “B2C Ecommerce” so popular in North America is simply not a driver for PC usage in Japan. Credit cards are not as popular for purchases and since most shopping can be done within reasonable distance of one’s home, Japanese families don’t think of buying a PC for online shopping. But for those mobile users who are so inclined, there are a number of mobile websites capable of offering the same experience.

The result of the Japanese teenager preference for the mobile phone is the consequent opposite reaction towards the PC. Japanese youth today see little need for mastery of the PC and the PC based Internet. This would be fine if the two access methods were equivalent. However, the mobile Internet is by its nature limited by the bandwidth, input method, and screen size. Mobile content is further limited by the wireless carriers who provide a basic menu of content and services rather than an open platform. So instead of having the freedom of limitless choices associated with broadband access to the World Wide Web, Japanese youths are unwittingly restricting themselves to a narrow Internet that is highly functional but not very inspiring.

Previous Issues

 

 

 

Archive
View content from past editions of our monthly Japanalyzer newsletter!

Subscribe Now
To our free monthly Japanalyzer newsletter!

This Month's Bridge Builder
Featuring the real voice of IT across the Pacific

November, 2003 

Startups, Venture Capital, and the state of Corporate Law in Japan
Mr. Naoki Shimazaki, Partner, Morrison & Foerster LLP

Financing for a company, whether it is done in Japan or the US, publicly or privately, in debt or equity form, almost always involves the services of an attorney. Corporate and securities law is a living entity that can change each year depending on the activity in the legislature making an attorney’s consul indispensable. In a sense, lawyers make venture capital happen: not just by facilitating the actual transaction with the necessary legal documentation but by advising clients on how to navigate the vagaries of the law to arrive at the most appropriate form of financing. For foreigners trying to understand the legal framework for venture capital in Japan, the task is further complicated by the nuances of Japanese corporate culture and attitudes. A true understanding of Japanese corporate and securities law can only be had by an insider- someone who like, Mr. Naoki Shimazaki, has spent time in Japan working with Japanese corporate attorneys and clients. For close to 8 years, Mr. Shimazaki, an American, worked in Japan where he was licensed as a Foreign Legal Consultant (Gaikokuho Jimu Bengoshi) and became the first foreign lawyer to take an executive position in the Japan Federation Bar Association (Nichibenren). Mr. Shimazaki recently gave a presentation entitled “Recent Developments in Venture Capital Funding in Japan” at the Keizai Society where he discussed the latest legal developments with respect to startups and venture capital. This month’s Bridge Builder features key highlights from Mr. Shimazaki’s presentation.

Mr. Shimazaki’s discussion concentrated on explaining the previous state of startup-related legislation and how new reforms have changed the legal environment. First, he discussed stock options-which prior to 1997, did not even exist. “Warrants” could be issued but only if they were initially attached to another security such as a bond. These warrants, says Mr. Shimazaki, could be later detached from the security and repurchased by the issuing company for use in incentive programs. But this approach was difficult, complex and expensive, causing the business public to clamor for something else. The result was a 1997 revision of the law allowing Japanese companies to issue a limited form of stock options. But this proved unsatisfactory as well: the options could only be given to employees (not consultants), were limited to 10% of outstanding shares, and each required specific shareholder approval for each grant (instead of approval of a “pool” of options, as in the US). However, in 2002 the law was finally changed to remove these restrictions leading Japan to a stock option framework that is now close to provisions common to US startups.

Mr. Shimazaki then tackled the issue of preferred stock, important to VCs in the US because of the liquidation preferences and voting rights it affords. In Japan, however, preferred stock is a rarely used security due to its inflexibility; instead, Japanese VCs mostly use convertible bonds and common stock with similar provisions attached. Japanese VCs, according to Mr. Shimazaki, traditionally invest small sums in a large number of companies and are not as heavily involved in management. Thus the VCs in Japan have less of a need (or interest) for the higher level of voting rights and other rights afforded by preferred stock in the US. In 2003 however, the law changed to allow Japanese preferred stock to have many of the voting rights seen with US company preferred stock. Mr. Shimazaki commented that while it is still rare to see preferred stock in Japan, the new law could change the traditional reliance on alternatives.

Finally, Mr. Shimazaki focused on the “the one-yen company” provisions, popular with the Japanese media because of its symbol as a dramatic shift in the ease of corporate formation. Formation of a corporation in Japan used to be a cumbersome and expensive process. An incorporator had to have at least 10 million yen ($90,000) in capital upfront and he could only use in-kind contributions (for a business plan or patent for example) under the guidance of a court appointed appraiser. Initial shares had to have a minimum price of 50,000 yen, which meant that a company only had 200 shares to start (making it very difficult to allocate shares). But thanks to reforms taking place between 2001 and 2003, forming a company in Japan has gotten dramatically easier. You still need the 10 million yen minimum capital but it can be paid over a 5-year period now, with only 1 yen required at startup. In-kind contribution rules have also been relaxed (the appraiser need not be court appointed) and also gone is the minimum issue price.

Mr. Shimazaki concluded his presentation by emphasizing that even though Japan has changed its venture capital framework to more of a “US-style”, it’s still too early to tell whether the changes will have the intended impact. The downturn in the Japanese IT industry combined with the lack of entrepreneurs in Japan willing to go down the startup path could mean it will be some time before results appear. As the proverb Mr. Shimazaki so aptly referred to says “you can lead a horse to water, but you cannot make him drink.”

For more information on the Keizai Society, please visit them on the web at www.keizai.org . Mr. Naoki Shimazaki, who is located in the Palo Alto office of Morrison & Foerster LLP can be reached via e-mail at nshimazaki@mofo.com.


Previous Interviews

Upcoming Events,

Semicon Japan
December 3-5, 2003, Makuhari Messe (Nippon Convention Center)
An exhibition of systems and materials for the production of semiconductors, related systems, materials, parts, services and publications.

Digital Community OSAKA 2003 - ITS Show 2003
December 5-8, 2003, Intex Osaka
With an aim to integrate human life, road and vehicles, the latest technological innovations in the field of EC, mobile, internet and multimedia will be covered under the theme "Large ITS" (ITS with mobile/multimedia technology). Seminars are scheduled to be held with Digital Community OSAKA 2003 - OSAKA PC Meets Market 2003 -, and Osaka Motor Show (3rd).

4th Fiber Optics Expo
January 28-30, 2003, Tokyo Big Sight (Tokyo International Exhibition Center)
Features various optical communication devices & equipment : optical fiber cable, optical devices, optical transmitters, optical measuring/inspection equipment, optical communication equipment/systems.

Advertise
Use the Japanalyzer newsletter to reach a technology savvy, high profile Japanese audience. Send inquiries for advertising in the Japanalyzer to advertise@kanaboconsulting.com!

HOME | ABOUT US | SERVICES | NEWSLETTER | CONTACT US | JAPANESE

Copyright © 2003, Kanabo Consulting, Inc. All rights reserved.